by Jeff Irvine | Sep 21, 2020 | MARKETING
Every job has its essential tools they would be remiss if they went without. Marketing has tools like that as well. These essential marketing tools are ones every business should be using regardless of what industry they work in. Each one has its role to play in...
by jeff | Mar 18, 2020 | COVID-19 MARKETING, MARKETING
MARKETING YOUR BUSINESS DURING COVID-19, THE CORONAVIRUS As a business owner, COVID-19 is an unprecedented situation and only adds to the daily pressures of running a business. Here are some tips on what you can do in order to protect your brand, your business and...
by jeff | Nov 5, 2019 | MARKETING
THINK BLACK FRIDAY & CYBER MONDAY ARE ONLY FOR RETAIL? THINK AGAIN…Get your brand seen and heard this holiday shopping seasonRetailers plan for Black Friday and Cyber Monday months in advance. As a consumer you may think about what products you’ll be...
by ivbmaster | Jul 9, 2019 | MARKETING
SUCCESS IN MARKETING = UNDERSTANDING PLATFORMS Content Marketing • SEO • Google My Business • Social Media • Direct Mail 1. CONTENT MARKETING.Content Marketing is one of the most effective ways for long term brand awareness. Content...
by jeff | Dec 29, 2018 | MARKETING, ADVERTISING
Developing effective marketing techniques can be quite challenging at times as there is a lot of information you need to arm yourself with. Conducting the proper research and working with the right individuals can go a long way toward helping you develop an effective...
by jeff | Apr 20, 2018 | MARKETING
ProspectingYou don’t just have to use LinkedIn to find partners or investors to work with. You can also go to your customers directly. This is especially true if you work in the b2b space. By lining up your customer list with LinkedIn profiles, you could gain...
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